Primitiv Performance is a collaboration between Primitiv, a Michigan-based cannabis company co-founded by former Detroit Lions teammates, Rob Sims and 2021 Pro Football Hall of Fame inductee, Calvin Johnson Jr., and CYP, a company focused on innovating higher standards of cannabis consumption by developing the fastest acting, most bioavailable, and predictable products to the cannabis and healthcare markets.

Primitiv Performance includes four great-tasting flavors (cherry lemonade, tropical punch, lemon lime, peach tea) of a CBD-infused oral rehydration solution that includes electrolytes and vitamins, available in 25mg stick packs; and a broad-spectrum (CBD, CBG, CBC, CBN) transdermal topical cream sold in 1oz and 4oz jars. These products were designed to help people living an athletic lifestyle rehydrate, recover, and boost their immune system before, during or after a workout. These products are THC free.

Primitiv Performance’s HPNE provides consumers a greater bioavailability of its product by largely bypassing the intestinal process, so it’s delivered directly into the bloodstream for a result that is faster, more predictable, and more effective. 

The Endocannabinoid System occurs naturally in the human body.

Primitiv Performance’s full spectrum line will be launched in Michigan this fall, visit for more details.

Please email Products that have a safety seal that’s been opened may not be returned or refunded.

Our oral rehydration solution (ORS) was designed with human body rehydration in mind and combines 25 milligrams of nano-CBD with a blend of electrolytes including sodium chloride and potassium citrate, plus Vitamin A and Vitamin C. These are THC free.

Cherry Lemonade, Peach Tea, Lemon Lime, Tropical Punch.

We suggest adding one stick pack to up to 16 ounces of water and shake, stir, or blend for up to 60 seconds and enjoy as is, over ice, or as part of a zero-proof mocktail (recipes coming)

Primitiv Performance’s transdermal topical cream was specifically formulated to address chronic pain and inflammation caused by sports injuries and everyday wear and tear by penetrating through the skin layer to exert its effects on deeper or more distant tissues. The cream contains a broad-spectrum mixture of CBD, CBG, CBC, and CBN suspended in a Pluronic Lecithin Organogel (PLO) base, delivering 750 mg (1 oz package) or 3,000mg (4 oz package) of active cannabinoids per container. The addition of a small amount of menthol, peppermint, and wintergreen provide a cooling sensation to stimulate the affected area. This product is THC free.

At this time we do not ship to: Idaho, Kansas, or Washington.