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Primitiv Performance is a product line developed by former professional football players, Rob Sims, and 2021 Pro Football Hall of Fame member, Calvin Johnson Jr., that utilizes a proprietary blend of electrolytes, vitamins, and multiple phytocannabinoids (CBD, CBG, CBC, CBN) formulated to help those living an athletic lifestyle rehydrate, recover, and boost their immune system before, during or after a workout.  These products are THC free.


Infused with CYP’s signature High Performance Nano Emulsion (HPNE) ™ technology –  these products provide consumers a greater bioavailability of our product by largely bypassing the intestinal process – meaning it’s delivered directly into the bloodstream for a result that is faster, more predictable, and more effective. These products are THC free.

daily recovery

Primitiv Performance’s fast-acting oral rehydration solution is a great tasting drink mix infused with a blend of nano CBD, vitamins, and essential electrolytes that provide superior rehydration for the human body.  Powered by CYP’s High Performance Nano Emulsion (HPNE) ™ technology, water-mixable nano cannabinoids can enter directly into the bloodstream for a result that is faster, more predictable, and more effective. Each stick pack contains 25mg of nano CBD, 180mg Sodium, 150mg of Potassium; Vitamin A and Vitamin C and blended in ratios recommended by leading health organizations. This product is THC free.


Primitiv Performance’s transdermal topical cream was specifically formulated to address chronic pain and inflammation caused by sports injuries and everyday wear and tear by penetrating through the skin layer to exert its effects on deeper or more distant tissues. The cream contains a broad-spectrum mixture of CBD, CBG, CBC, and CBN suspended in a Pluronic Lecithin Organogel (PLO) base, delivering 750 mg (1 oz jar) or 3,000mg (4 oz jar) of active cannabinoids per container. The addition of a small amount of menthol, peppermint, and wintergreen provide a cooling sensation to stimulate the affected area. This product is THC free.    

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